Are you attending the 2018 US Wine & Beverage Conference & Expo in Washington, DC? Don’t miss Bauerhaus Design owner, Rebecca Ritz, presentation “Case Study: How 6 Brands Target 6 Different Wine Consumers” on February 22nd at 11 a.m.
Topic Description
Who is your target market? This session will explore why “all wine drinkers” isn’t a good answer.
We will discuss the 6 different types of wine drinkers and provide real world examples of how 6 different wine brands reach and motivate each market segment.
You will learn which aspects of wine labels, websites, and social media appeal to each group.
The primary objective is to help you identify which segment of wine drinkers is your ideal consumer, and provide inspiration for strategies that could appeal to your niche.
Promo Code
Plus, please use my special Speaker Promo code to receive 50% OFF a conference pass (includes the Tradeshow).
Promo Code: Bauerhaus
Register here: http://www.usbevexpo.com/
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